Here are some of the clients & projects we have worked on, and some of the comments we have had.
Marketing workDPS Group: monthly marketing support, covering enewsletters, marketing materials, powerpoint presentations, web updates etc, working on marketing communications plan & delivery for new Headquarters. Sourcing promotional items for VIP guests, suppliers to deliver launch event and communicating move & launch event invitations.
The Best of Dundee and Angus: we worked with Simon & Paula on their business launch event in Dundee, to formally introduce them to the business community in their new roles, looking to attract a large turn-out and make the event an engaging, thriving experience which people would remember, while giving them more information about the plans for the business going forward. We also supported them for a short time in writing features and adding engaging content for their website, to add an extra pair of hands in a busy period for them.
Creative Graffix: we worked with Richard and his team to pull together a marketing plan which would help them communicate effectively with their customers, while letting everyone know about the expanded range of design & print services that they offer. We worked with them on an extended monthly marketing delivery basis, covering enewsletters and social media engagement, helping put out consistent messages about their quality and work, while reaching new people and engaging with their audiences, driving traffic to their website.
Verdant Works: planning & implementing a market research project: talking to various audiences to find out what they think of the visitor attraction and making recommendations to improve the visitor experience to help attract more visitors.
Public sector team - marketing training: working in a local authority to advise on constructing a marketing plan, making the best use of limited resources and help team members advise their clients on how to use new media to market their projects and groups.
Grossi's Dry Cleaners & The Ferry Launderette: planning & marketing strategy; creation of websites for both businesses; creation of facebook & twitter accounts and promotions; creation of marketing materials to promote speciality services; a campaign to target corporate customers and expand bridal services.
The Natural Bag Company: planning & marketing strategy; creation of a working marketing activity plan including measurement procedures
"Alison has helped me tremendously in focusing on our key marketing objectives. I have always found her to be highly professional and, at the same time, a pleasure to work with. She very quickly understood our market and came up with numerous creative ideas which have now been successfully put in to practice. I have no hesitation in highly recommending Alison." Simon Pritchard
Kismy Hairdressing: business objectives; planning; marketing strategy; customer communications & engagement.
"I found the work I did with Alison to be very beneficial as we launched the new West End salon in Dundee. The monthly marketing activity planner was a useful tool and the process of creating our brand values and thinking about what we were communicating was a vital part of our strategy." Jeff Thomson
The Brae: marketing planning, strategy and stakeholder engagement
"Alison has been helping the Brae Riding School for the Disabled to start to get together a marketing strategy, to ensure we can gain maximum benefit for funding and volunteer support, along with increasing our public profile. Not having any experience personally in this field , I have found Alison to be a great support, giving good direction in clear easy to understand words and exercise's to complete. She has shown a genuine interest in what we are trying to achieve and has offered further support. I have found Alison to be approachable, friendly and very professional." Mary Sneddon
Enterprise, Training & Jobs Fair: plan & deliver a large scale Exhibition & Event on behalf of event partners: Dundee City Council, Business Gateway, JobCentrePlus and Skills Development Scotland. We worked with the steering group to handle all exhibitor management including sign-up, planned and delivered marketing for the event, handled venue & speaker liaison and drafted press releases. We have run this event for two years, and were delighted to welcome Angela Constance MSP & Minister for Youth Employment to attend in 2013 and speak to a group of young people on the opportunities available to them.
Cornelian Asset Management: we supported Cornelian in finding a venue for an event to highlight a fund anniversary and engage with VIP guests and media - we sourced venues in Edinburgh & London for them and they were delighted with the range of options which we exactly what they were looking for.
"Thank you so much for providing me with information on hosting private events in London. You have been to a great deal of effort to source a variety of very interesting venues. Having endorsed your services on Linkedin, I certainly would have no hesitation to contact you when we are hosting events in future! Once again, thank you so much for your prompt and efficient service, it has been very much appreciated." April 2013
BioDundee Conference: we supported part of the conference to deliver a Knowledge Exchange Market, a facilitated opportunity to have a series of 1-2-1 meetings with fellow conference delegates, experts from the Bio Science community and discuss ways for working together etc. We communicated with conference delegates in the run up to the conference, gathering information and pulling together the complicated schedule to ensure everyone had the opportunities they were looking for. We attended the conference and managed the KEM session, which ran very smoothly with very positive feedback.
The Best of Dundee & Angus: plan & deliver a business launch event to allow new owners to showcase their service, re-engage with existing members and meet the wider business community.
G Casino Dundee: plan & deliver a programme of events to increase awareness and engagement with a series of different audiences. Communicating how the casino can be used for different purposes, including conferences & sporting events. Included in the programme is corporate entertainment, a ladies evening with exhibitors and a corporate golf outing.
Go4SET programmes in Dundee & Fife: planning & delivering a programme of projects on behalf of the Engineering Development Trust to help engage and encourage 13-14 year olds to consider Science, Engineering, Maths & Technology as future careers. Bringing together teams from across the regions, and pairing them with local businesses to support their projects
Design Skills Symposium Stirling: working with Architecture + Design Scotland to assist in the planning & event management of this 3 day conference bringing together planners, architects and others involved in urban regeneration. Assistance with marketing the event, design & build of the event website; delegate management at the conference and venue liaison
Royal National Mod Showcase Exhibition 2010 - 2016
We work on this week-long exhibition allowing visitors, competitors and local people in Caithness and Sutherland to find out more about organisations offering Gaelic language and Gaelic-related products or services, and local businesses. In addition we run several events to support Scotland's Year of Food and Drink, bringing a taste of the local produce to a wider audience.
We were very lucky to receive a visit to the 2010 Showcase by HRH Prince Charles, who is also the Duke of Rothesay, and has strong links to the local area. He presented 2 gold medals to competitors at the Mod, before talking to all of the exhibitors and national sponsor organisations. What an experience for everyone!
Perth College UHI: working to support the college team during the graduation event in September 2011.
Brian McKaig, 20|20 Insights & Learning
"I was a guest speaker at an event organised and facilitated by Alison. She provided a clear brieﬁng on what was required from my session. She also visited me the week before the event to offer any additional support and ran through the material with me to ensure it was pitched at the right level for the audience. On the day she ably assisted me to run some interactive exercises with the (approximately) 50 children in attendance. A thoroughly well run event both in terms of the organisation prior to the day and on the day itself."
Lorna McKenzie, City Centre Manager, Dundee
Winter Light Night Event, Dundee City Council
"Alison worked very closely to our brief for an event, pulling all elements and information together for us, and always willing to go the extra mile to help us out."
We have worked with..and are working with:
Your Story Biographies
Nicola Morrison, Jewellery Designer
White Room Yoga, Dundee
The Engineering Development Trust
Sandra Forbes, Flawless Skin Rejuvenation
Women Ahead Networking group, Dundee and Angus
The Best of Dundee and Angus
Grossi's Dry Cleaners
The Ferry Launderette
Dundee & Angus Chamber of Commerce
Dundee City Council
Scenes of Scotland
Diana Kemp Complementary Therapies
An Comunn Gaidhealach
One Office Solutions
Let's Talk Print
Association of Scottish Businesswomen
Wooden Spoon Catering
Architecture + Design Scotland
Dundee United Football Club