Marketing, Communications, Strategy & Planning

Do you understand how to make your marketing work really hard to achieve your business objectives, with minimum spend? Do you want your marketing strategy & campaigns to grow your business? Do you want to run email marketing campaigns but don't know where to start? Do you understand how to use social media to connect and communicate with your target audience? Are you looking to stand out from the crowd?

We work with small and medium businesses, including start-ups, to effectively plan and ensure that your marketing and communications work very hard to underpin and achieve the business goals, with minimum spend and maximum effect.

Our Foundations of Marketing service helps businesses

  • create a marketing & communications plan
  • create a social media strategy & engage your customers
  • ensure your brand is right for you and promotes your business
  • set up simple processes to allow you to measure and amend your communications
  • improve through stimulating and challenging your business planning
We have worked on strategic marketing of a diverse array of businesses: hair salons; designers; branded jute bags; charities and can mold our planning template to any kind of business model to improve revenues and give you control of your marketing activities.


"Alison delivered several campaigns for me to reach new target audiences and raise awareness of the business in addition to increasing revenue from repeat and increased activity from existing customers.  Using print, online and face to face activities, her enthusiasm, commitment and attention to detail helped deliver the results we wanted in the tight timescales we specified." Marketing Director

"Alison from My Pinkie Promise has helped me tremendously in focusing on our key marketing objectives. I have always found her to be highly professional and, at the same time, a pleasure to work with. She very quickly understood our market and came up with numerous creative ideas which have now been successfully put in to practice. I have no hesitation in highly recommending Alison.”